Tag Archives | small business

How to Build a Small Business Brand

Business with an "Open" sign on the window

Retailers and consumers have a very different relationship than they did a decade ago. Especially with social media and e-commerce, communication with buyers no longer starts and ends at the time of purchase. And as giants like Amazon and Walmart continue to own the retail space, it’s more important than ever to make your small business stands out. Enter: building a small business brand. So, what is a brand? At the most basic level, a brand is how customers recognize […]

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Spotlighting BULQ’s “Mompreneurs”

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They watch recitals and balance budgets. They run errands and research the market. They raise children and manage businesses. They are mompreneurs. And they do it all. In honor of Mother’s Day, we’re spotlighting the many women who balance the passion of running a reselling business with the love of raising a family. Read on to celebrate a few incredible mompreneurs as they share advice for finding the best of both worlds. Q: What effect has reselling had for your […]

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